Media / Consumer Advocacy

Somebody Has to Hold the Line. We Will.

We love this industry, which is exactly why we won't stay quiet when companies cut corners at your expense. We push for the right to repair, call out planned obsolescence, and give you the honest information the marketing won't.

What we stand for

The rules the rest of us already follow

We're not anti-business. We run one. We just believe a company should treat the people who buy from it fairly - and when one doesn't, we say so.

  • The right to repair - you own it, you should be able to fix it
  • Against planned obsolescence - gear shouldn't be designed to die
  • Honest reviews - the real pros and cons, not a sponsor's wish list
  • Real information - cutting through hype, myths, and marketing spin
  • Fair play - holding companies to the standards they expect of you
  • Transparency - telling you when we're wrong, too
How we do it

Out in the open, where it counts

Advocacy isn't a slogan on a page. It's the work we put in the public eye.

  1. We test and tell the truthOn our YouTube channel, we review machines and materials honestly - the good and the bad.
  2. We explain what's really going onWhen a practice hurts consumers, we break it down so you can see it for yourself.
  3. We give knowledge awayOur education exists so you're never stuck depending on a company that isn't straight with you.
  4. We stay accountableWe hold ourselves to the same bar we hold everyone else.
Got burned?

Seen something that isn't right? Tell us.

If a product, practice, or claim in this industry doesn't sit right with you, we want to hear about it. The more people speak up, the harder it is to ignore.

Tell Us Your Story ->

Stand with us

Watch, share, and help us keep this industry honest.

Subscribe on YouTube -> or get in touch